Istanbul Archaeological Museum

Role: Art Direction & Lead Design

Client: Ministry of Culture & Tourism Turkey
Production: Dreambox
Exec. Creative Director/Creative Lead: Çağrı Öztoksoy
Creative Director: Alvaro Rego
Exec. Producer: Hilal Aytekin

The Istanbul Archaeological Museum was reopening after restoration. The Ministry of Culture and Tourism commissioned Dreambox to create an opening ceremony that would honor the museum's history through 3D projection mapping on the historic facade constructed by Osman Hamdi Bey in 1883.

The visual design centered on hyperrealistic 3D replications of key artifacts, woven into a narrative that honored the institution's legacy. By treating the architecture as a storytelling medium, the project transformed the physical building into a bridge between the museum's ancient treasures and a new generation.

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